Here are a few more photos from the photoshoot Calle Stoltz did for Men’s File. Some of them never made it to the magazine but we think they are to good to be forgotten.
Here are a few more photos from the photoshoot Calle Stoltz did for Men’s File. Some of them never made it to the magazine but we think they are to good to be forgotten.
We got a nice picture from our good friend the Jack Tar Tobias who has been wearing a pair of Blue Highway jeans for approximately one year now. And when he sailed the coast west of Africa, that is where he let the sea rinse his jeans, tied in the other end of the rope and dragged behind the boat. Indeed a very nice way to treat a pair of unwashed jeans.
The other day we made room in the store to bring in our latest machine, and it sure feels fine to be able to sew with a chain stitch machine that’s more than one hundred years old. Read more »
Another week has passed and we progress in our work with the “coffee roaster pant”
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Check out our latest project, the making a special designed work jean for Johan & Nyström in Stockholm.
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We are proud to announce that Blue Highway/Unionville have started a collaboration with the local coffee roasters Johan & Nyström in Stockholm.
Blue Highway have designed a jeans model exclusivly for J&N in a true worker style (follow the progress of the jeans here and on our facebook page later). A few days ago Douglas and Fredrik from Unionville visited J&N to try out the sizes on the workers that will wear the jeans and of course try some coffee and follow a roast.

Jimmy from J&N picked us up.
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A week ago we celebrated that we survived our first year.
Café and Elle, big magazines here in Sweden, have a special supplement this month (March 2011), all about denim. And Unionville is featured!
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